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Melissa Davis
VP Analyst
Gartner
Speaker Topics
- D&A Value and Metrics
Speaker Bio
Melissa Davis is a Vice President, Analyst in the Data and Analytics Group. Ms. Davis advises clients on the use of data and analytics to improve the customer experience and deliver business value. This includes strategies, trends and technologies Ms. Davis coverage is also directed to the Chief Data and Analytics officer where she covers D&A strategy, value and maturity.
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Sessions
Tuesday, 17 June, 2025 10:15 AM - 11:00 AM AEST
Roundtable: Creative Ways to Demonstrate the Value of the D&A Program
Melissa Davis,
VP Analyst, Gartner
There are many ways to show the value of the D&A program. This roundtable session is meant for participants to bring creative examples of how they were able to show the value of their program so D&A leaders can learn from each other's experiences.
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Wednesday, 18 June, 2025 01:45 PM - 02:15 PM AEST
How to Realize Value From D&A and AI: The Journey
Melissa Davis,
VP Analyst, Gartner
D&A and AI leaders including CDAOs continue to struggle to prove the value of D&A and AI. This session will provide a roadmap for gaining stakeholder buy-in on D&A initiatives, quantifying the value and building the business case, learning from the success of other organizations, and continuously measuring results and adjusting.
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