Pieter Vorster is the General Manager of Data Platforms at Westpac Group. He is a passionate and visionary leader with over 20 years’ experience driving purpose-led strategic change within organizations to deliver sustainable commercial and cultural outcomes. His career spans various industries including retail, wealth, corporate and investment banking, financial services, insurance, and mining and resources. Pieter has successfully led multiple large-scale data transformations, driving outcomes through data at scale that have enabled organizations to flourish in dynamic environments. His expertise in data strategy, advanced analytics, data management, data architecture and artificial intelligence (AI) have earned him global recognition. In his current role at Westpac, Pieter leads the strategy and execution of enterprise data platforms and services, with a focus on transforming customer experience and delivering business growth through best-in-class tooling and data-driven innovation.