Felipe Avila is the Director of Technology at Livelo, the largest, 100% digital loyalty company in the country. In this strategic role, he leads the Technology, Information Security, and Fraud Prevention departments, demonstrating multidisciplinary management skills and a holistic vision of digital business. He is passionate about innovation and digital transformation, with a proven ability to combine technical and strategic knowledge to generate value in digital businesses. His leadership is guided by his ability to build and develop high-performance teams, aligning technology and strategy to create synergistic and profitable solutions. With extensive experience in large companies and startups, he transitions easily across different organizational environments. This experience allows him to have a disruptive vision of people, processes, and business opportunities, always focused on transforming challenges into innovative solutions. Driven by the constant pursuit of knowledge, Felipe stays up-to-date with market trends and adopts an agile mindset. His career includes developing major platforms in the Insurance, Banking, Healthcare, and Loyalty segments, as well as leadership positions as a Technology Executive at companies such as Banco Original, Sulámerica, Ciclic, and Brasilcap. At Livelo, he applies his expertise to drive the company's technological and strategic evolution, consolidating its leadership position in the Brazilian digital loyalty market.