Demandbase is present in 5 markets with 6 products. Demandbase has 358 reviews with an overall average rating of 4.5.
AI GTM Platforms
An AI GTM (Go-To-Market) platform is a technology solution that leverages artificial intelligence to streamline, optimize, and automate the processes involved in launching and scaling products or services in the market. These platforms are designed to support marketing, sales, and customer success teams by providing data-driven insights and automation across the entire GTM lifecycle. These platforms boost efficiency by automating repetitive tasks and delivering personalized customer experiences at scale. They offer seamless integration with tools like CRMs and marketing automation systems, enabling smooth workflows. They use AI to automate outreach and generate personalized content at scale, freeing teams for strategic tasks.
Demandbase has 1 product in AI GTM Platforms market
Account-Based Marketing Platforms
Gartner defines account-based marketing (ABM) platforms as software that enables B2B marketing and sales teams to run ABM programs at scale, including account discovery and selection, planning, engagement and reporting. ABM platforms enable the creation of target account lists by unifying first- and third-party data. In addition, they may engage audiences by activating channels such as display advertising, social advertising, email and sales engagement using a mix of native capabilities and integrations.
Demandbase has 1 product in Account-Based Marketing Platforms market
Ad Tech Platforms
Advertising technology (ad tech) platforms help digital marketing leaders plan, buy and manage digital advertising campaigns across channels, including, but not limited to, display, video, streaming TV and audio, mobile, social media and search. They provide functions for campaign planning, media buying, advertising analysis and optimization and automation. Ad tech platforms can be used by buy-side and sell-side agents.
Demandbase has 1 product in Ad Tech Platforms market
Revenue Data Solutions (Transitioning to GTM Data Applications)
Revenue data solutions (RDS) provide proprietary, third-party and AI/ML-driven customer data to commercial teams. They make this data accessible as a stand-alone offering and/or through a SaaS product for integration into various technologies across the revenue tech stack. Data-driven commercial teams rely on RDS’ actionable context and guidance to prioritize and engage buyers. RDS solutions are used across functions to facilitate scoring, planning, business analytics and data management.
Demandbase has 2 products in Revenue Data Solutions (Transitioning to GTM Data Applications) market
Sales
Sales refers to products and services that support the end-to-end process of identifying prospects, understanding their needs, and converting opportunities into revenue. This category includes markets that focus on enabling organizations to drive business growth for lead generation, pipeline management, negotiation, and deal closure.
Demandbase has 1 product in Sales market