Nicolle Horstmann is Lead Director of Colleague Digital Experience Communications, Insights & Analytics at CVS Health, where she leads enterprise-wide communications and change adoption for the Digital Workplace. She focuses on transforming the colleague experience by helping the workforce understand and embrace a wide variety of modern workplace technologies, including emerging AI capabilities that elevate productivity and collaboration.
Nicolle’s team delivers clear, engaging messaging and adoption strategies that ensure new digital solutions are used effectively and deliver measurable value. Through storytelling, awareness, education, and a deep understanding of colleague experience, she fosters teams’ abilities to navigate change with confidence, builds colleagues’ digital dexterity, and accelerates the entire organization’s digital maturity transformation.