Speaker Bio
Nicole Greene is a Vice President, Analyst at Gartner, where she empowers CMOs and executive teams to harness AI across business, innovation, and marketing strategy. With deep expertise in guiding C-suite leaders, Nicole helps organizations navigate the evolving landscape of AI—shaping strategy, optimizing processes, strengthening governance, and building future-ready talent.
Nicole is a sought-after speaker, presenting to executive audiences across industries on the impact of AI, and has led discussions with the U.S. government. Her cross-functional approach enables Gartner clients to lead confidently through disruption, with a focus on AI strategy, value realization, responsible use, ethics, data, and the impact of AI on people and culture.
Nicole focuses on how AI can support business objectives across high-impact use cases and understanding AI’s influence on content, personalization and customer experience. Her industry experience spans media and entertainment, sports, consumer packaged goods, and technology.
Nicole is the recipient of Gartner’s Analyst of the Year Award, Gartner's Strategy Enablement Award, and Gartner's Magic Quadrant Expert Award. She is also a Gartner AI Ambassador and Gartner Crew Captain.
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Sessions
Monday, June 08, 2026
01:45 PM - 02:15 PM MDT
Find, Capture and Sustain AI Value
Nicole Greene,
VP Analyst, Gartner
Stop chasing the newest AI tools and technology and start building scalable maturity. Very few AI initiatives achieve value that transcends traditional organization and industry limitations. Discover where you really are on your AI implementation journey, and the proven path forward. This session cuts through the hype with a practical maturity framework that anchors your strategy, prioritizes investments and moves you from isolated experiments to enterprisewide value creation.
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Monday, June 08, 2026
01:45 PM - 02:15 PM MDT
Get Started on Your Autonomous Business Journey
Nicole Greene,
VP Analyst, Gartner
Autonomous business is the next business era, driven by AI and building on the foundations of digital business. But where do you start and how autonomous do you want your organization and team to be? In this session, we will discuss what organizations are doing to meet this challenge head-on and where marketing can lead transformation.
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Tuesday, June 09, 2026
10:30 AM - 11:15 AM MDT
Ask the Analyst: Not All Agents Are Created Equal
Nicole Greene,
VP Analyst, Gartner
Over half of marketing teams are already piloting or in production with AI agents, but most lack a strategy to manage agents that will plan, act and decide on their own. Join this session to ask questions about what AI agents can do, how to act now and discuss recent product releases accelerating their rapid rise as the dominant interface between brands and customers.
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Tuesday, June 09, 2026
03:30 PM - 04:00 PM MDT
Crossroads: Debating the Future of Consumers and Agentic Commerce
Kate Muhl,
VP Analyst, Gartner
Nicole Greene,
VP Analyst, Gartner
Dorian Cundick,
VP Analyst, Gartner
Will agentic commerce revolutionize the way consumers shop and buy? Or will it mostly be an invisible-to-consumers digital commerce infrastructure shake up? Are we looking at introduction of another search engine? Or another metaverse? This session brings together GenAI analyst, Nicole Greene, and consumer analyst, Kate Muhl, to hash it out.
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