Audrey Brosnan equips marketing leaders to drive revenue growth, customer relevance, and operational scale by optimizing first-party marketing technology. Her research focuses on four core capabilities: orchestrating journeys, managing customer data, activating personalization, and scaling multichannel engagement. She advises clients on how to translate these capabilities into durable outcomes—especially amid rising challenges like tech consolidation, martech budgetary loss, AI disruption, and channel complexity. Audrey brings clarity to emerging trends such as agentic orchestration and real-time decisioning, helping marketing organizations modernize their tech stacks, retool their teams, and unlock performance at scale. She believes the future of marketing belongs to leaders who combine human insight, AI-driven systems, and disciplined strategy realization operations.