Pull back the curtain on your dark funnel. Uncover buying signals from more than 100 million B2B buyers researching software across Capterra, GetApp, and Software Advice.
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B2B Intent interprets software buyer behavior to predict which companies have the highest intent to purchase software in your categories, so you can reduce acquisition and retention costs.
Identify in-market companies
See who’s researching your software, your competitors, or at risk for churn.
Orchestrate personalized experiences
Run plays that break into deals, displace competitors, and retain customers considering alternatives.
Save time and resources
Avoid wasting resources on buyers that aren’t in-market.
Seamless integrations
Automate intent data flow into your tech stack with integrations or API.
Align revenue teams on accounts that matter
Marketing
Get the most out of your ad budget and retarget Gartner Digital Markets’ highly engaged audience across channels.
Sales
Alert reps when companies first consider making a purchase, so they can set higher quality meetings in less time.
Customer success
Drive retention and growth by knowing when your clients are considering new solutions or competing alternatives.
Category-specific intent model
Predict intent from the only reviews platform based on demand capture and real conversations with tech advisors in your categories.
Dedicated support
Access intent data experts, documentation, and training materials to help you meet your goals.
