As software purchase decisions grow increasingly complex, sales and marketing teams are stretched searching for the 5% of companies in-market each quarter. The new intent data integration between Gartner Digital Markets and 6sense addresses this challenge, helping teams pinpoint the companies that matter so you can reach growth targets more efficiently.
In this session, you’ll learn how software marketers work with Gartner Digital Markets and 6sense to:
Expand visibility by uncovering companies with hidden demand
Reduce wasted program spend by retargeting buyers from Capterra, Software Advice, and GetApp across channels
Correctly time outbound sales plays
Learn how to find more opportunities in the traffic you trust and reduce the cost of mistimed ads and sales outreach with our intent data integration.