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Gartner Expert
Guy Wood
Sr Director Analyst
Mr. Wood is a Senior Director, Research at Gartner, where he is part of the Sales Technologies Group. Mr. Wood researches Sales CRM, focusing on Sales Force Automation and Sales Engagement. He co-authors the CRM Sales Force Automation MQ, the Sales Engagement MG, and the Partner Relationship Management (PRM) MG. Mr. Wood has 20 years of leadership experience and expertise in the execution of sales technologies in the Telecoms & IT industries.
Previous experience
Mr. Wood has 20 years of experience in Sales Leadership and Sales Operations. He has worked at firms such as BT Global Services and CGI Inc., most recently as the Head of Sales Operations at RM Education. In this role, he directly supported sales teams, the CSO, and the executive by reporting on cadence, discipline, and format of sales reporting for visibility, performance, and strategic decision-making. Mr. Wood built a Renewals Dashboard providing actionable insight to increase renewal ratios; he was the product owner for the Sales CRM program and introduced Sales Enablement/Engagement technology.
Professional background
BT Globlal Services, GM - Mid Market Business Solutions, 6 years
CGI Inc. (Logica), Director - CRM and Business Development Process, 12 years
RM Education, Head Of Sales Operations, 2 years
Areas of coverage
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Sales and Revenue Technology
Education
Upper Second class (Hons) BA Political Economy
Greenwich University London
Top Issues That I Help Clients Address
Implementing Sales technology effectively to get a return on investment for users and leaders.
How sales technology can leverage your employee engagement, customer loyalty and revenue growth
Getting started with a Sales Tech program, vision, and strategy.
AI use cases for Sales Tech