International Expansion – Best Practices from Top-Performing Tech CEOs

Expanding internationally can present both opportunities and challenges for tech CEOs looking to broaden their global footprint and maximize the potential of their business. To succeed in new markets, entrepreneurs must navigate multiple unknowns and potential pitfalls. The 2024 Gartner International Expansion Survey revealed that top performing tech CEOs leverage specific strategies and successful tactics when evaluating, preparing and executing their entry into new geographies. Join this complimentary webinar as a Gartner expert walks through these best practices, including internal readiness and organization, implementing effective localization strategies, adapting go-to-market plays, leveraging local partners and selecting the right staffing tactics. You will walk away from this session with answers to your vital questions and recommended actions to help you achieve your goals.

• Understand the best practices top performing tech CEOs apply to their organizations

• Hear examples of successful international expansion endeavors 

• Get the results of the 2024 Gartner International Expansion Survey

Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar.