Gartner Research

Emerging Tech: Top Use Cases for Generative AI

Discover generative AI use cases to shape your product and go-to-market strategies.

Experts: Anushree Verma, Vibha Chitkara, Annette Zimmermann, Bill Ray, Alys Woodward

Domain-specific AI-generated content has started gaining attention for providing high business value while also enhancing security for the enterprise. While in other areas, such as drug discovery, GenAI is still emerging for commercial use but can help to accelerate time to adoption.

The initial use cases in this research highlight new opportunities for generative AI.
To achieve early success, product leaders with GenAI-aligned offerings should prioritize use cases that result in sales enablement and operational efficiency.

Download the research to discover insights on four of the most prominent, promising and valuable use cases for GenAI solutions, including near-term implications for product leaders and recommendations for the next six to 18 months.

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Enhance your product strategy with these four generative AI use cases.

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