Gartner Expert

Aakanksha Bansal

Principal Analyst

Aakanksha Bansal is a Principal research with Emerging Technologies and Trends (ETT) Group in Gartner's High Tech and Invest (HTI) practice. She helps technology leaders (C-suite leaders, Board of Directors, CIOs, and IT Leaders across industry verticals, General Managers, Chief Product Officers, Product Managers, and Product Marketers) with their digital business strategy and emerging technology implementation. She advices technology product leaders on emerging technologies trends, their maturity, their impact on product strategy, roadmaps, and product development and evolution. She also helps them develop and evaluate their tech and product roadmap by providing case-based research and data-driven insights on emerging technologies. She advises both leaders in technology provider organizations and end users/adopters on AI strategy, Agentic AI, AI Agents, Earth Intelligence and other emerging technologies.

Aakanksha has three core areas of ETT coverage: Agentic AI (and Agent Marketplaces), Earth Intelligence and AI marketplaces. Other coverage areas include Gartner's Emerging Technology Benchmark for High Tech Leaders, Open gen AI models, Large Quantitative Models (LQM), AI Services

Previous experience

Prior to joining Gartner, Aakanksha completed her education in M.A. Economics from the Delhi School of Economics, Delhi, India. She has expertise in Microeconomics, Macroeconomics, Finance, Econometrics, and Financial analysis. She is based out of Gurgaon, India.

Professional background

NA, NA, 0 years

Areas of coverage
  • Technology Market Economics

  • Emerging Technologies and Trends Impact on Products and Services

  • AI, Automation and Emerging Technology

  • Product and Services Strategy

  • Innovate with Emerging Technologies Adoption

Education

MA, Economics, Delhi School of Economics, 2018-2020,

BA, with Honours, Economics, Delhi University (Jesus & Mary College), 2013-2016

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Top Issues That I Help Clients Address

01

What new technologies and trends are emerging, and why should we care?

02

How to evaluate and succeed with emerging technology - Product Strategy, Product Positioning, Pricing strategy and monetisation, Market Trends and opportunities

03

What are the business values and use cases for ETT, both now and in the future? - Agentic AI, Earth intelligence, AI marketplaces

04

What are the adoption trends and provider strategies with regard to emerging technologies