Gartner Expert

Bryan Britz

Practice Vice President

Bryan Britz is the Practice Vice President for the Emerging Market Dynamics practice within Gartner's High Tech and Invest business unit. The Emerging Market Dynamics practice is the world authority for how emerging dynamics in tech markets impact the business and economics of the tech industry including Gartner's spending forecasts, market share, economic models focused on the impacts of AI, and tokenomics. The practice is also responsible for Gartner's market coverage of the AI Infrastructure Vendor Race including semiconductors, infrastructure, data centers, cloud, and AI models. Mr. Britz previously led Gartner's Tech CEO practice which advises tech startup founders and CEOs, and was a Chief of Research for Gartner's high tech practice.

Previous experience

Mr. Britz joined Gartner in 2010 after more than a decade of strategy, planning and marketing roles at HP, EDS and Perot Systems.

Professional background

Perot Systems, Numerous Strategy, Marketing and Sales-Related Roles, 8 years

EDS, Manager, Market and Competitive Intelligence, 2 years

HP Enterprise Services, Business Planning Manager, Enterprise Services, 1 years

Areas of coverage
  • Shape the Product Strategy

  • Messaging, Content and Enablement

  • Partner and Ecosystem Strategy

  • Product and Services Strategy

Education

B.S., Marketing Management, The University of Tampa, magna cum laude

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Top Issues That I Help Clients Address

01

Technology marketing planning and segmentation, specialization in services

02

Technology marketing building differentation, specialization in services

03

Tech CEO product strategy and launch, specialization in services

04

Tech CEO customer acquisition, specialization in services

05

Technology product management product planning, specialization in services