Ellen Eichhorn is a Research Director in Gartner's CIO Research Group. Utilizing over 35 years of consumer goods experience, Ms. Eichhorn covers AI, GenerativeAI, digital optimization/transformation, manufacturing trends and KPIs/metrics within consumer goods manufacturing. In addition, she covers the practices of trade promotion management/optimization, retail activity optimization, and revenue growth management.
Prior to Gartner, Ms. Eichhorn was the CIO for North America supporting the regional delivery of IT applications and services for Henkel. She has in-depth experience in leadership, change management, application development/selection, service delivery, governance and sourcing. Prior to Henkel, she was with Ralston Purina. She held various positions, including working in the manufacturing facilities as a cost accountant and business analysis for application development.
Henkel, VP, IT Transformation, 17 years
Ralston Purina, Manager, Application Development, 13 years
Bachelor's degree, Business Administration, University of Iowa
GenAI and AI in the consumer goods industry - what does it look like and where to start.
Solution considerations for trade promotion offerings.
Revenue growth management in consumer goods.
Identify and discuss the digitalization scenarios within the consumer goods industry
Identify considerations for effective change management with project implementation