Hanna Karki is a Senior Principal Analyst in Gartner's Retail and Consumer Goods Industry Practice, supporting retail CIOs in Tier 1&2 global multichannel retailers with substantial physical presence. She leads research for retail media platform technologies, SoftPOS and clienteling. She also leads the team's research on retail go-to-market (GTM) advice for technology vendors and supports product leaders within her own coverage areas. GTM advice is within the research areas team cover's in the retail agenda and includes contextualizing positioning and enterprise segmentation advice for retail industry, as well as insights on retail technology buying behavior. She also advises both retailers and retail technology vendor product leaders on key retail market trends, new technologies and business models, and how retailers are transforming from multichannel retailing to unified retail commerce.
Prior to joining Gartner, Ms. Karki was Research Service Manager at Marketvisio. In her role, she was responsible for the customer engagement and financial success of Marketvisio's Finnish based research services. At the same time, she was conducting research in several areas, such as CRM, IT services, digital workplace, and industry specific IT trends and spending in retail. Prior to that, she was a Client Partner for Gartner technology provider clients. Marketvisio was a Gartner sales agent in Finland, acquired by Gartner in 2014.
Marketvisio, Client Partner at Gartner Services, 7 years
Marketvisio, Service Manager and Research Analyst, 2 years
Nokia Business Infrastructure, Program Management & Quality Support, 5 years
Retail Industry Technology Insights
Industry Markets for Tech Providers
Create Tech Solutions for the Retail Industry
B.B.A., Marketing and HR, Metropolia University of Applied Sciences
Specialist Qualification in Leadership and Management, Institute of Marketing
Entrepreneur Qualification in Business Administration, Finnish Institute for Enterprise Management
What business and technology trends should I consider when developing a unified retail commerce strategy?
How can I help the business prioritize technology investments and identify solution providers for unified retail commerce in store?
How can technology enable immersive retail experiences for both digital and physical retail?
How do I position my solution and create compelling messaging and content as part of my retail go-to-market strategy?
How should I evolve my offerings to cater to changing retail customer needs?