Gartner Expert

Nina Maj Fjordvald

Sr Director Analyst

Nina Maj Fjordvald is a Senior Director, Analyst on the Technology and Service Provider Tech Marketing team at Gartner, where she advises tech marketing leaders / CMO's.

Her areas of focus include marketing strategy, brand management, organization & talent and demand generation. She also covers scaling marketing teams globally, brand transformation and regional vs. corporate marketing.

Previous experience

Nina Maj Fjordvald has more than 15 years of experience with B2B marketing leadership in tech companies, including it services, outsourcing and software and 25 years experience in the IT industry.

Prior to joining Gartner, she led marketing and communications at EG, a Nordic SaaS company, where she built a demand generation function, integrated 40 acquisitions, and scaled the marketing function through new processes and technologies to support the company’s growth. She has also held senior marketing roles at IBM and NNIT, with a focus on SaaS marketing and digital transformation.

She has proven expertise in aligning marketing strategy with business objectives, achieving measurable growth and building high-performing teams with the right expertise.

Professional background

EG A/S, VP Marketing & Communications, 6 years

IBM, Marketing Leader, Watson Data & AI, 2 years

NNIT A/S, Marketing Manager, 4 years

Areas of coverage
  • Refine Tech Marketing Approaches

  • Marketing Leadership and Management

  • Brand Management

  • Marketing Leadership and Strategy

  • Drive Tech Marketing Performance

Education

MBA / Master of Business Administration, Warwick Business School, U.K.

Graduate Diploma / Business Administration and IT, Copenhagen Business School, Denmark

Read More Read Less

Top Issues That I Help Clients Address

01

Marketing Strategy, Field Marketing, Brand Management, Organization & Talent, Demand Generation