Gartner Expert

Vibha Chitkara

Principal, Research

Vibha Chitkara is a Principal Researcher with Emerging Technologies and Trends (ETT) Group in Gartner's Technology and Service Provider research organization. She works to help technology product leaders understand and act upon emerging technologies by delivering analysis of trends, data-driven insights and case-based research on how to factor emerging technologies into product and service roadmaps. She has deep expertise in Synthetic Data and Generative AI technologies including AI Content Generation, AI Video Generation, and AI Avatars. Vibha's coverage also includes Gartner's Emerging Technology Benchmark for High Tech Leaders that helps product leaders assess how their investment priorities, decision-making process and go-to-market strategy compare with those of their peers.

Prior to joining Gartner, Vibha completed her education in M.A. International Business Economics and Finance from Gokhale Institute of Politics and Economics, Pune, India.

Previous experience

NA

Areas of coverage
  • Emerging Technologies and Trends Impact on Products and Services

Education

M.A., International Business Economics and Finance

B.A., Economics, University of Delhi

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Top Issues That I Help Clients Address

01

What new technologies and trends are emerging, and why should we care?

02

Who are the ETT innovators and why?

03

What are the unmet buyer needs and demand growth patterns?

04

What is the main business value and primary use cases for ETT, both now and in the future?

05

What are the underlying economics that determine when and how to invest in an ETT?