Gartner Flex Reprints

License Gartner reports to drive greater marketing impact. Gain access to highly sought-after content and reports that truly resonate with your target audience.

Use Gartner Flex Reprints to:

Generate high-quality leads

Acquire new customers and engage existing ones with articles from industry-leading experts on topics they care about.

Save time and resources

Create campaigns with ready-to-go Gartner reports. Leverage report quotes, graphics and excerpts to create content like blogs and videos.

Improve performance

Utilize ROI-focused guides, campaign analytics and benchmarking data to optimize your campaign and improve lead capture.

Drive activity

Adapt to changing priorities with a flexible content solution that allows you to run four or more campaigns per year.

How Gartner Flex Reprints works

  • Step 1: Find Content

  • Step 2: Build Your Campaign

  • Step 3: Measure and Optimize

  • Step 4: Swap Content

Get targeted recommendations for your campaign.

Search on campaign topics and target personas to get specific recommendations for your campaign. Get the most valuable, attention-catching content for your audience, using Gartner analytics and insight. ​

Plus, explore Gartner’s extensive Reprints Library of over 4000 unique content assets, including Gartner branded content and thought leadership.

Use Gartner’s Reprint Campaign Templates​.

Use premade templates to create seamless and efficient campaigns. Maximize reach and conversion — from social media posts to landing pages.

Explore templates, download help guides, or submit your own custom promotional assets for approval.

Track campaign performance with analytics and benchmarking​.

Review reprint readership analytics and compare your performance to your peers.

Understand how your campaign measures up to an anonymous cohort of similarly sized companies, or companies using the same research report in their campaigns.​

Drive more impact with a flexible content solution​.

Swap content up to 12 times a year to react to shifting priorities or campaign performance as needed. 

You’ll have total flexibility to adjust your campaign and maximize your ROI, or refresh your campaign with new content to generate new leads and keep your audience engaged.

Connect with us to learn more about Flex Reprints

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Flex Reprints by the numbers …

4,500+
Reports across technologies and verticals
1,100+
Enterprises leveraging Flex Reprints
3 Million+
Readers of Gartner licensed report each year

Testimonials from clients

“Gartner helped us tell the story of what we are trying to solve. (…) With all of the campaigns that we ran over the last year and a half, we’ve generated $1 million in potential pipeline.”

Demand Generation & Campaigns, Airkit Inc.

Elevating Thought Leadership to Accelerate Customer Acquisition

By leveraging the Gartner Flex Reprints the client was able to quickly create high ROI lead generation campaigns, improve productivity and build brand credibility.

Get in touch today to establish your relationship with Gartner.