Each year, the Gartner Sales Practice researches the trends, challenges, and opportunities facing chief sales officers (CSOs) and senior commercial leaders around the world. Join us for four exclusive engaging and thought-provoking sessions that will highlight what you and your key leaders must know and do to both get a fast start and succeed in the year ahead. We will begin with a focus on the three top priorities confronting CSOs heading into 2025. You can then select your next session based on your role as we turn to events specifically designed for CSOs, sales enablement leaders and sales operations leaders. You will walk away from each session with answers to your vital questions, a copy of the research slides and recommended actions to help you achieve your goals.
Register to sign up for the series and get full access to all sessions.
Balancing short- and long-term priorities is an unrelenting challenge for CSOs, sales operations and sales enablement leaders. Two-thirds of organizations modify their sales strategy two or more times a year, suggesting that CSOs, sales operations, and sales enablement leaders are often forced to pivot quickly. However, 66% of heads of sales struggle to adapt their strategic plans to sudden change, and 65% struggle to shift budget and resources to emerging priorities. Join this invitation-only, complimentary virtual session as Gartner experts explore the Gartner Chief Sales Officer Leadership Vision 2025, which serves as a guidebook to navigate pressing questions and challenges in the sales space. We’ll cover the trends driving the need for change, the problems exacerbating the status quo and the leading actions the most progressive CSOs and their teams must take to stay ahead of the competition.
Transform the enablement and operations teams to provide value to sales and broader organization in the future
Look into the competencies needed to maximize sales productivity and operability and learn the specific levers to drive performance
Harness the power of AI-powered technologies to streamline operations to drive seller behavior change more effectively
Return to this web page to watch the virtual briefing. Contact us at gartnervirtualbriefings@gartner.com with questions about viewing this virtual briefing.
Robert Blaisdell
VP Analyst
Shayne Jackson
Sr Director Analyst
Kevin Hooper
Executive Partner
Brendan Condon
Sr Director Analyst
Sales enablement leaders must orient their teams successfully within the larger sales organization and align their function with the priorities of the chief sales officer (CSOs) to ensure commercial success in the year ahead. This journey should include investing in process efficiencies and developing specific skills for the enablement team such as, critical thinking and data literacy. Focusing on seller competencies that drive performance like mentalizing, tactical flexibility and AI partnership, to broaden the sales enablement tool belt while using AI-based technology will streamline enablement operations and drive seller behavior change more effectively. Join us as we explore the key priorities for sales enablement leaders heading into 2025. We'll cover how you can align sales enablement to the CSO priorities and the seller competencies that drive performance.
Transform your operations and capabilities to provide value to sales and the broader organization in the future
Discover how to maximize sales productivity and drive performance
Harness the power of AI-powered technologies to streamline operations to drive seller behavior change more effectively
Return to this web page to watch the virtual briefing. Contact us at gartnervirtualbriefings@gartner.com with questions about viewing this virtual briefing.
Shayne Jackson
Sr Director Analyst
Doug Bushée
VP Analyst
The rapidly evolving sales landscape is demanding sales operations leaders to support the chief sales officer (CSO) to establish both a strategic and execution focused commercial coalition. Sales operations leaders must reassess their strategic visions and engagement models, rechartering to focus on decision intelligence, sales transformations, and AI preparedness. Without this reassessment, sales operations leaders will risk sellers continuing to be overburdened by technology, adversely impacting sale’s ability to achieve their goals. The sales operation operating model that provided so much value in the past is no longer enough to meet future goals. This exclusive, invite-only virtual session looks at how sales operations leaders can deliver outsized commercial impact and orient their goals to support the CSO in getting a fast start on the year. You’ll gain actionable insight into three key priorities for sales operations leaders heading into 2025.
Discover how the sales operations function must transform to provide sales and the broader organization value in the future
Gain a view into the technology planning and execution needed to drive sales productivity
Understand the sales operations leader’s role in establishing both a strategic and execution focused commercial coalition
Return to this web page to watch the virtual briefing. Contact us at gartnervirtualbriefings@gartner.com with questions about viewing this virtual briefing.
Tyler Huguley
Sr Director Analyst
Steve Rietberg
VP Analyst
Sandhya Mahadevan
Sr Director Analyst
With a continuously evolving seller landscape, chief sales officers (CSOs) have been forced to transform their role to have a broader impact on the enterprise organization, redefine what sales productivity looks like and embrace the constant impact of sales transformation. The skills, resources and approach that got CSOs and their organizations to where they are today won’t differentiate them in the upcoming year. Join this exclusive virtual session that aims to position CSOs to get ahead on achieving their goals. With this fast start in place, CSOs have more capacity to turn their attention to the broader longer term needs of their sellers and sales organization.
Discover how you can take advantage of opportunities and achieve results in an evolving landscape
Learn which tactics high-performing organizations use to make an impact on sales productivity
Understand the components to evaluate when building an adaptive buy design sales organization
Return to this web page to watch the virtual briefing. Contact us at gartnervirtualbriefings@gartner.com with questions about viewing this virtual briefing.
Robert Blaisdell
VP Analyst
Kevin Hooper
Executive Partner
Graham Stringer
VP, and Head of Customer Markets North America, Fujitsu
Larry Fernandes
Senior Vice President, Chief Commercial and Sustainability Officer, Ingredion
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