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Gartner Expert
Jim Hare
Distinguished VP Analyst
Jim Hare is a Distinguished Vice President in the High Tech and Invest (HTI) group, part of Gartner's Business and Technology Insights business segment. He is currently the Gartner Vendor Lead Analyst (VLA) for Amazon. His core research coverage includes AI, agentic AI and data analytics.
Mr. Hare advises tech providers on how to best adapt their AI product and go-to-market strategy to emerging technologies & trends, market dynamics, and buyer preferences.
Previous experience
Prior to joining Gartner, Mr. Hare built and led the go-to-market strategies at a number of startup and midsize software companies in the California bay area.
Professional background
Actian, Senior Director, Product Marketing, 2 years
Cognos, VP, Product Marketing and Business Development, 3 years
IBM, Marketing Director, 5 years
Areas of coverage
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Analytics and Artificial Intelligence
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Artificial Intelligence
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Craft World-Class Product Strategies
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Improve Product Marketing Execution
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Foundations of Product Introduction
Education
M.S., System Management, University of Southern California
B.S., Aerospace Engineering, University of Colorado, Boulder
Top Issues That I Help Clients Address
What are the key trends in AI and AI agents that will impact my business?
How should I adapt my go-to-market strategy to respond to the market dynamics?
What are the buyer dynamics and trends for AI and AI agent products?
How I should I position and message my product and its differentiators?
How should my company respond to remain competitive?