Insights on how generative AI is shifting the role and value of communications teams.
Insights on how generative AI is shifting the role and value of communications teams.
With GenAI tools fueling the democratization of communications, the function is facing a potential identity crisis coupled with the fear of becoming obsolete (FOBO). Chief Communications officers (CCOs) need to clarify the differentiated value their team adds beyond what GenAI may soon be capable of replacing (such as writing and creative work).
Download the 'Redefine Communications Value in a GenAI World' infographic to uncover:
Transform your communications function in the GenAI era! Join Gartner’s complimentary webinar to discover how chief communications officers can shift from tactical support to strategic leadership. Learn how GenAI can streamline content creation, democratize communications work, and help your team deliver greater value. Explore the root causes that limit strategic impact and uncover four new roles to strengthen your value proposition. Don’t miss this opportunity to hear from a Gartner expert, get practical answers to your key questions, and walk away with recommended actions to achieve your goals.