Gartner Research

How to Build and Manage a Digital Workplace Influencers Network

Recruit, empower and evaluate influencers.

Experts: Dan Wilson, Joe Mariano, Tori Paulman, Tom Cipolla

Digital workplace influencers are integral in increasing workforce digital dexterity and technology adoption. 

Influencers can help bridge the gap for employees who prefer not to contact IT — the 2022 Gartner Digital Worker Survey confirms that a sizable amount (27%) of digital workers prefer (as their first option) to seek help outside of IT. They communicate best practices, successes and challenges with other influencers and provide feedback to IT on what is and is not working at the employee level.

This research helps IT leaders responsible for the digital workplace build and maintain an influencers network to scale employee enablement.

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