Gartner Expert

Adam Preset

VP Analyst, KI Leader

Adam Preset is a VP Analyst for Digital Workplace at Gartner. He researches solutions that enable and enhance collaboration and communication for digital workers. He advises digital workplace leaders as their organizations navigate transformational digital and technology initiatives.

His expertise embraces the breadth and depth of the modern workplace and new ways of working, including: everyday and generative AI in collaboration applications; meeting solutions, technologies and practices; cloud office collaboration and migrations; visual collaboration platforms; workstream collaboration and instant messaging; live and on demand video within enterprise; internal virtual events, including company-wide town halls; and internal communications technologies to support workforce engagement.

He has more than 17 years of experience as a practitioner and technology leader.

Previous experience

Before Gartner, Mr. Preset was a technical director at a prestigious American university where he was responsible for enterprise collaboration applications, cloud services, web services and many other central infrastructure and user services for a community of thousands. He led application, systems, storage and network teams in a decentralized, responsibility center management environment. He handled planning and projects relating to technology and business strategy, governance, financial planning and cost recovery. He also acted as an individual contributor on many projects related to authentication, authorization, collaboration, networks and virtualization.

Professional background

Swarthmore College, Systems Administrator, 8 years

University of Pennsylvania, IT Technical Director, 9 years

Areas of coverage
  • Digital Workplace Applications

Education

M.S., Organizational Dynamics, University of Pennsylvania

Graduate Certificates in Leadership and Management and Practitioner of Change

B.A., English Literature, Swarthmore College

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Top Issues That I Help Clients Address

01

Everyday AI for communication and collaboration (M365 Copilot, Gemini for Google Workspace )

02

Work hub communication and collaboration suites (Microsoft 365, Google Workspace, and alternatives)

03

Meeting solutions, visual collaboration, and enterprise video strategy, platform selection and best practices

04

Strategic internal communications technologies (employee communications applications, digital signage, corporate newsletter, town hall webcasting and online events)

05

Hybrid work and new ways of working