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Gartner Expert
Aprill Baughns
Sr Director Analyst
Aprill Baughns analyzes marketing and communication's organizational structure, development, transformation and effectiveness trends, resulting in scalable, actionable solutions. With experience spanning a vast array of unique industries, Ms. Baughns will partner with you and provide outcome-oriented, human-centric solutions.
Ms. Baughns' areas of expertise include: Organizational Transformation, Agile Leadership and Scaling methodologies, Corporate Program Management, Integrated Business Design/Redesign, Cross-functional Team Leadership, Cloud Delivery and Business Readiness, Systems & Design Thinking, Culture Transformation & Strategic Alignment, Enterprise and Functional Project Management, Organizational Development & Design, In-depth Marketing Analysis, Business Innovation, Process Improvement and simplification, Systems Thinking, Program Management as a Service (PMaaS), Transformation Management as a Service (TMaaS), Organizational Change Management/Adoption, Portfolio Management, Earned Value Management, Leadership Development and Coaching, People Analytics, Operational Modeling, Talent Management (Definition, Skilling, Reskilling, Upskilling), and Team Dynamics.
Years of Experience:
9 years: Consumer Telecommunications Sales & Technology
6 years: Insurance
4 years: Healthcare Technology
2 years: Enterprise and Sales Technology
2 years: External Consulting, Cloud Technology, Life Sciences (Contract Research Organizations and BioTech)
2 years: Engineering - 1.5 Aerospace supplier - .06 years Military supplier
Previous experience
Internal and External Management Consulting (Organizational Development & Transformation Enablement)
Professional background
AECOM (Amentum), Divestiture Change Management and Business Readiness , 1 years
AT&T (Formerly BellSouth), Business Consultant, Call Center Transformation, 9 years
Cognization Technolgy Solutions, Associate Director, Transformation Enablement, 2 years
Optum/Unitedhealth, Director, Change Management, 4 years
Parexel, Associate Director, Change Management & Adoption, 1 years
Quest Global Engineering, Operational Readiness Lead, 2 years
The Hartford, Business Analyst, Org Change Mgmnt Lead, 2 years
Areas of coverage
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Marketing Organization and Talent
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Leader and Manager Effectiveness
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Marketing Operations
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Communications Strategy and Functional Leadership
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Marketing Leadership and Strategy
Education
Master of Science: Organizational Effectiveness and Leadership, Charter Oak State College
Bachelor of Science: Psychology, Concentration: Industrial and Organizational, Charter Oak State College
Certifications:
1. Certified Change Management Professional (CCMP), Association of Change Management Professionals (ACMP)
2. Certified Prosci Change Practitioner Professional Certified Prosci Model Trainer (TTT)
3. Lean Six Sigma Green Belt (LSSGB)
4. Project Management Professional (PMP)
5. Certified Scrum Master (CSM)
6. Certified SAFe Agilist (SA)
7. Certified Agile Leadership (CAL I & II)
Top Issues That I Help Clients Address
How can I improve Marketing and/or Communications' cross-functional and internal team collaboration?
Is restructuring the best way to improve Marketing's and/or Communications' value? What should it look like??
How do I build a combined Marketing and Communications function successfully?
How can Marketing and/or Communications' become a more strategic function?
How do I set up agile methodologies to succeed in the Marketing and/or Communications' function?