56Bit, a cloud infrastructure consultancy firm specializing in the online gambling industry, faced challenges in optimizing its marketing and business development efforts. Gartner's expertise was instrumental in strategically guiding them through this transformation.
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Client Story
Strategic Focus & Innovation: 56Bit’s Transformation
Mission-critical priority
56Bit needed to address inefficiencies in their marketing and business development strategies. As a small team, they recognized the importance of focusing on a specific industry to maximize impact and returns.
How Gartner helped
Gartner provided comprehensive assessments and expert guidance to help 56Bit identify gaps and focus their efforts. By facilitating discussions and offering strategic insights, Gartner helped the client verticalize their focus, choose a niche, and align their strategy with industry best practices.
Business impact
With Gartner's assistance, 56Bit successfully implemented a new go-to-market strategy, resulting in significant improvements. Gartner's insights also helped avoid unnecessary product cycles, saving valuable time and resources.
Industry
Technology & IT Services
Revenue
—
Employees
< 50
