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Advanced Driver Assistance Systems (ADAS)
Advanced driver assistance systems (ADAS) are primarily focused on collision avoidance technologies (for example, lane departure warning and blind-spot applications) and driver aids, such as night vision, driver alertness and adaptive cruise control. ADAS offerings are primarily built into the vehicle, but vendors are beginning to offer aftermarket solutions. Next-generation ADASs will increasingly leverage wireless network connectivity to offer improved value (by using car-to-car data).
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