Colleen Giblin is a Research Principal with Gartner for Sales Leaders, where she leverages a mixed-methods approach combining qualitative and quantitative research methodologies to "crack the case" on clients most pressing challenges.
Colleen is a behavioral scientist specialized in buyer and seller psychology. Her research on decision-making and perceptions of value has been featured in Harvard Business Review and MIT Sloan Management Review. In her previous role as a business school professor, she designed and led discussion-driven marketing courses at both the undergraduate and MBA level. Recently she has written about the competitive advantages of hiring and developing neurodivergent talent.
Sales Talent Management
Sales Process Execution
CSO Effectiveness
Ph.D. in Marketing, Carnegie Mellon University
B.A. in Psychology, Cornell University
Rotary Youth Exchange, Bordeaux, France
Seller Motivation
Buyer Psychology
Neurodiversity