Client Story

Addressing Prioritization Challenges with Gartner Marketing Score

Gartner helped Rentokil Terminix improve efficiency and productivity across diverse business operations.

Mission Critical Priority

The CMO of Rentokil Terminix turned to Gartner to tackle prioritization challenges across multiple operations including commercial, consumer, and speciality brands. 

How Gartner helped

Leveraged the Gartner Marketing Score, identified KPIs, and determined target audience, which helped his team prioritize and manage time across all business areas.

Business impact

Saved time and money by prioritizing key channels and content, and boosted team productivity by focusing on fewer, high-impact initiatives with greater clarity.

Industry

Industry

Services


Revenue

Revenue

5.4 Billion GBP


Employees

Employees

62,000+

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