Gartner helped AARP deliver a personalized and digitized CX that helped them save cost worth $1.8 million
Client Story
Gartner helped AARP deliver a personalized and digitized CX that helped them save cost worth $1.8 million
Dramatically improve AARP customers’ digital experience, while also achieving $100,000 in cost savings.
Provided expert support via inquiry calls, tools, and research to align efforts to support a single customer journey.
A 360-degree customer view enabled personalization and saved $1.8 million; exceeding its cost savings goal by 18x.
Nonprofit Organization Management
$1.6 Billion
1,800