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Gartner Expert
Halle Stern
Director Analyst
Halle Stern is a Senior Principal, Analyst in Gartner's Marketing practice helping clients to better understand their customers' needs and challenges to improve Customer Experience outcomes such as customer satisfaction, loyalty, retention and advocacy.
Previous experience
Previously, Mrs. Stern was a Government Consultant and Contract Specialist
Professional background
Advisory Board, Contract Specialist, 1 years
Thelan Consulting, Consultant, 2 years
Areas of coverage
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Customer Experience
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Customer Acquisition and Growth
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Customer Understanding and Marketing Execution
Education
Bachelor of Science, West Chester University of Pennsylvania
Top Issues That I Help Clients Address
Understanding customer challenges, motivations and values.
Developing personas and customer journey maps as tool to improve Customer Experience and drive a customer-centric culture.
Determining how to stand up a best practice customer loyalty program.
Creating Voice of Customer surveys to identify areas to improve CX and understand changing customer behaviors.
Identifying the metrics that are the most impactful to measuring customer satisfaction, loyalty and retention.