Suzanne Schwartz is a Senior Director Analyst in the Gartner for Marketing Leaders practice covering multichannel and omnichannel campaign management, orchestration, and mobile marketing.
Suzanne advises on multichannel marketing strategy and execution, orchestrating campaign execution across channels, scaling marketing content across channels, analyzing cross-channel campaign performance, and mobile marketing strategy including mobile apps, SMS, push notifications, mobile messaging, and chat. Suzanne has over 12 years of global marketing experience across a range of industries including retail, eCommerce, IT, advertising, apparel, personal care, and luxury.
Prior to joining Gartner, Suzanne was Head of Outbound Marketing and a Sr. Marketing Manager at Amazon where she led global marketing campaigns, launched retail marketing in Israel and Colombia, and led teams of marketers, program managers and engineers in implementing strategic marketing analytics, CRM and MarTech solutions, marketing operations, global SEM, email marketing and sales enablement, and ran cross-channel global campaigns.
Head of Outbound Marketing, Amazon Advertising
Sr. Marketing Manager, Amazon Global Exports
Sr. Marketing Manager, Amazon.com PC & IT products
Eileen Fisher, CRM Marketing Manager
Dell, Marketing Sr. Advisor small business
Amazon, Head of Outbound Marketing, Sr. Marketing Manager, 5 years
Dell, Marketing Sr. Advisor, 2 years
Eileen Fisher, CRM Marketing Manager / Retail Marketing Manager, 2 years
Marketing Technology
Marketing Organization and Talent
Customer Acquisition and Growth
Marketing Operations
Marketing Channels and Content
MBA, Marketing and Socially Responsible Business, Brandeis University International Business School
BA, Anthropology, Smith College
What is the right mix of marketing channels for us?
How do companies developing and maintain multichannel and mobile marketing strategies?
How to think of omnichannel / multichannel marketing across digital and non-digital channels?
What are mobile marketing best practices?
Best practices for breaking down silos for omnichannel and marketing teams