Client Story

Evaluating Marketing Technology

Gartner helped its client evaluate their marketing technology, determine ROI and save time and cost.

Mission-critical priority

Select the best martech to grow the company’s audience and brand awareness.

How Gartner helped

Leveraged Gartner’s peer reviews, Magic Quadrant and Market Guides to avoid lengthy RFP vendor selection process.

Business impact

Gained confidence to use the existing platform and saved the team 3 to 6 months on a failed martech rollout.

Industry

Industry

Furniture


Revenue

Revenue

Approximately $500 Million


Employees

Employees

1500+

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