- Gartner client? Log in for personalized search results.
Challenger Sale
The Challenger Sale is a seller approach that stresses how customers can better manage their businesses and features a message tailored to customers' specific needs and objectives. This approach helps customers focus on the most essential information about their purchase to help them reach a decision faster and avoid indecision inertia, while leading customers back to the supplier's key strengths.
Recommended Content for You
Attend a Conference
Join Gartner experts and your peers to accelerate growth
Gather alongside your peers in Las Vegas to gain insight on emerging trends, receive one-on-one guidance from a Gartner expert and create a strategy to tackle your priorities head-on.
Gartner CSO & Sales Leader Conference
Las Vegas, NV
